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AI Color

#AA43B1 — Plum

#AA43B1 is a mid-tone moderately saturated purple sitting at 296° on the color wheel. Below you will find every format, a full tint and shade ramp, contrast ratings, and five harmony schemes built around it.

#aa43b1
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RGB
HSL
CMYK
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Contrast on white
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Tints and shades of #AA43B1

Color schemes using #AA43B1

analogous

Neighbouring hues that sit side by side on the color wheel for a calm, cohesive feel.

complementary

Two opposite hues that create the strongest possible contrast and visual tension.

split complementary

A base hue paired with the two neighbours of its complement — bold but easier to balance.

triadic

Three hues spaced evenly around the wheel for a vibrant, well-balanced scheme.

tetradic

Two complementary pairs, giving you the widest range of usable accents.

monochromatic

A single hue explored across lightness and saturation for a refined, minimal look.

Nearby colors

#AA43B1 FAQ

What color is #AA43B1?

#AA43B1 is a shade of plum in the purple family. It has a hue of 296 degrees, 45% saturation and 48% lightness, which makes it a mid-tone muted color.

What is the RGB value of #AA43B1?

#AA43B1 is rgb(170, 67, 177) in RGB, hsl(296, 45%, 48%) in HSL, and cmyk(4%, 62%, 0%, 31%) in CMYK.

Can I use white text on #AA43B1?

White text on this background reaches 5.06:1, which passes WCAG AA. Black text reaches 4.15:1.

What colors go well with #AA43B1?

Its direct complement is #4BB143. For something less stark, the split-complementary pair #82B143 and #43B173 gives you contrast without the vibration.