Skip to content
AI Color

By Use Case

Instagram Color Palettes

Grid-cohesive palettes for anyone trying to make a feed look designed. Its main colours include alabaster (#f1f6e5), almond (#f5dedd), baby pink (#e8c4b4), khaki (#dea48c), amethyst (#926bd4), built as an analogous set around 320° on the colour wheel. Hex and RGB values for each swatch are listed below for quick copy.

Instagram color palette hex codes

Main instagram colours with named swatches, HEX and RGB. Derived from this tag's hue (320°), saturation (50%) and analogous scheme.

Instagram color palette hex codes
SwatchNameHEXRGBCopy
Alabaster swatchAlabaster#f1f6e5rgb(241, 246, 229)
Almond swatchAlmond#f5deddrgb(245, 222, 221)
Baby Pink swatchBaby Pink#e8c4b4rgb(232, 196, 180)
Khaki swatchKhaki#dea48crgb(222, 164, 140)
Amethyst swatchAmethyst#926bd4rgb(146, 107, 212)
Brick Red swatchBrick Red#b34359rgb(179, 67, 89)
Grape swatchGrape#9530a7rgb(149, 48, 167)
Plum swatchPlum#97377brgb(151, 55, 123)

Instagram color palettes

About instagram color palettes

Grid-cohesive palettes for anyone trying to make a feed look designed. This page collects 24 instagram color palettes, each one generated and then filtered so that every scheme is actually usable in a real design rather than just pleasant to look at.

Most instagram schemes anchor somewhere around orchid (#d47db7), a cool hue sitting near 320 degrees on the color wheel at roughly 50% saturation. The palettes below span a lightness range of about 52 points, which is wide enough to give you a background, a mid-tone and a text color from the same set. Neighbouring hues that sit side by side on the color wheel for a calm, cohesive feel.

For instagram work, start by locking the two colours that carry the most surface area, then choose accents that clear a 4.5:1 contrast ratio against them. Anything that fails that test should be decorative only, never a button or a label.

Need something more specific? Generate a custom scheme with the AI color palette generator or extract one from a photo with the color palette from image tool.

Instagram color palette FAQ

What colors are in a instagram color palette?

A typical instagram palette combines alabaster (#f1f6e5), almond (#f5dedd), baby pink (#e8c4b4) and supporting tones. Grid-cohesive palettes for anyone trying to make a feed look designed.

What are the hex codes for instagram?

Instagram is a colour family rather than a single value. The main hex codes on this page are #f1f6e5, #f5dedd, #e8c4b4, #dea48c, #926bd4, #b34359, #9530a7, #97377b, centred near #d47db7. Copy any value from the table above.

How do I use a instagram color palette in my design?

Assign the lightest swatch to backgrounds, the darkest to text, and use the remaining colours for accents and states. Copy the palette as CSS variables or a Tailwind theme from any palette page so the tokens stay consistent across your project.

Are these instagram palettes free to use?

Yes. All 24 palettes on this page are free for personal and commercial work, with no attribution and no account required. You can also type "instagram" into the AI color palette generator to build a fresh scheme in the same range.